Why are Backlinks Important?

Linkbuilding concept with hand pressing social icons on blue world map background.

WHAT ARE BACKLINKS?

Backlinks are defined as hyperlinks on a website or web page that leads to another website. Backlinks are also known as inbound links because they can bring traffic and popularity to a particular website. Backlinks can be a very important tool for building SEO for your website. Interestingly, its almost like a reference from a highly respected individual or company.

Let’s think of the purpose of backlinks as comparable to applying for a job, or starting a business. Your skill set or business idea comes across a well-known business guru or personality. When this individual starts raving about how much of a hard worker you are or what a fantastic business proposition you have, people will be interested and would want to get know your skill set or product. In much that same way, that’s how Backlinks can work to help build your brand. The difference is the well known guru adds a link to their website that leads to yours, therefore increasing SEO. Here at Vertex Visibility, we’ll show you how backlinks can bring business to your website.

WHY ARE BACKLINKS IMPORTANT FOR SEO

Backlinks can be a very important marketing tool for your online business. One way to have representation from another website is to associate with individuals who share similar interests, passions, and goals. Building relationships with like-minded professionals can also contribute to marketing success. Thus, having involvement with established professionals can increase the likelihood of your website being represented on their platform.

HOW TO BRING TRAFFIC TO YOUR WEBSITE WITH LINK BUILDING

One way of bringing traffic to your website is an SEO term known as link building. Link building is defined as attracting other websites to discover and link their website to yours. With Google SEO, quality is more marketable than quantity. It’s all about who you attract which is more important than how many individuals you attract. As mentioned previously, one well respected, high quality online business can do more for your professional goals than a group of so-so, low quality websites.

Several ways of attracting external links to your website is by creating invaluable, high quality content and being consistent with building your brand. Think about the following: what your are selling? What is your message about or How does your product work? Who is your targeted audience? Another great idea is to take your idea or topic and do a google search to see what is relevant. Doing a google search can help you develop content that will help increase SEO on your website.

CONCLUSION

Why are backlinks important? Simple, they increase traffic for your website. Here at Vertex Visibility, we can show you how link building works and help you develop an eye-catching website that is sure to turn heads.