Category Google AdWords

Pay Per Click Marketing

pay per click

PPC or pay-per-click is a type of internet marketing that involves advertisers paying a fee each time one of their ads is clicked. Simply, you only pay for advertising if your ad is actually clicked on. It’s essentially a method…

What Is Google AdWords?

Google AdWords is a platform for advertisers to produce ads on Google. They can also bid on keywords, which means they pay when people click their ads. Advertisers who bid on keywords with higher competition can get more traffic and…